Agencies & professional services

Retainer, project and pass-through, told apart

Three kinds of money arrive looking identical in a bank feed. Owwyl separates them nightly, so margin is a number you can read rather than one you reconstruct at quarter end.

What the close has to get right

01

Retainer is not project is not service

Three revenue accounts, because they behave differently: retainer is predictable, project revenue is lumpy, and mixing them makes a forecast that is confidently wrong.

02

Contractor cost sits in cost of sales

Freelancers delivering client work are cost of delivery, not overhead. Filed as overhead, every project looks more profitable than it is.

03

Tools split from subscriptions

Production tools and stock assets bought for delivery are separated from the software the business runs on. One scales with the work; the other does not.

04

Client travel and meals stay their own lines

Both carry tax treatment that a single travel bucket destroys, and both are the first thing anyone questions.

When it is not sure

It holds the row.

A payment to somebody who has never been paid before is held, not auto-filed. A new contractor and a misdirected transfer look the same to a bank feed and very different at year end.

The template

21 accounts, ready on the first night

This is the actual chart of accounts Owwyl creates for agencies & professional services — not an example. Rename anything, add anything, delete what you do not use. The ledger is yours.

Revenue

4000Service Revenue
4010Project Revenue
4020Retainer Revenue

Cost and expense

5000Contractor Costs
5010Software & Tools
6000Salaries
6010Payroll Taxes
6020Benefits
7000Office Rent
7010Utilities & Internet
7020Office Supplies
8000Marketing
8010Software Subscriptions
8020Travel
8030Meals & Entertainment
8040Professional Services
8050Insurance
8060Education & Training
9000Equipment
9500Bank & Processing Fees
9510Miscellaneous

Owwyl also closes the books for

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